BASICS

Course Description

Trains you on the essential topics of concern like evolution of Digital Marketing, Channels of Digital Marketing, concept of cookie & browser etc. enabling you start learning the techniques of Digital Marketing. The chapter is designed to help candidates from different educational/work backgrounds to understand what digital marketing all about is and how it functions. It talks about the concepts of device, browser, www, cookies and the different types of digital channels. The concepts are important to learn as they are the foundation to Digital Marketing.

THE TOPICS COVERED ARE:

  • Evolution of Internet
  • Overview of Marketing
  • What Is Digital Marketing
  • Evolution of Digital Marketing
  • Channels of Digital Marketing
  • Marketing in The Digital World
  • Global Trends in Digital & Annual Spend
  • Digital Channels-Paid, Owned and Earned
  • Job Prospects in Digital Marketing
  • Device, Browser, Cookie

Curriculum

  1. Over 37 lectures and 55.5 hours of content!
  2. Live project end to end software testing training Included.
  3. Learn Software Testing and Automation basics from a professional trainer from your own desk.
  4. Information packed practical training starting from basics to advanced testing techniques.
  5. Best suitable for beginners to advanced level users and who learn faster when demonstrated.
  6. Course content designed by considering current software testing technology and the job market.
  7. Practical assignments at the end of every session.
  8. Practical learning experience with live project work and examples.
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